Animatic :)

Here is the animatic for 'Chiddy Bang- Opposite of Adults'

Costume

The outfitting choices we have made for this music video are highly typical of the Hip-Hop Fashion culture. Things like hooded jumpers, known brand footwear, baseball caps, sunglasses and so on. However, we have taken a more modern to this. Given that high end fashion house brands such as Gucci, Chanel, Louis Vuitton and Armani have become more popular in hip hop culture since the early 2000's, we have decided to add a more upmarket element to our video in terms of clothing. Things like sports coats, formal wear (think shirts, ties, shoes, blazers etc), real (or imitation) eyeglasses and expensive outerwear (such as trench coats, parka jackets, double breasted jackets and the like).

<---Will smith was a popular hip hop artist in the late 80's before production began on "The fresh prince of Bel Air".

<---This guy has seemingly fused "Hipster" with retro Hip Hop styling. Notice the imitation eyeglasses.

<---Jay-Z sporting a Leather jacket and baseball cap.

I myself am not an avid fan of Hip-Hop or Rap music, my musical taste lies within the boundaries of Punk, Rock and Heavy Metal, and so the clothing styles from those genres have had a fair effect on my personal outfitting choices for this video (generally dark clothing, such as black Jeans, Shirts, Spikes, Piercings, Camouflage clothing, and thick Boots). My two group members, Agata and Mat are however fans of Hip Hop music, which no doubt cause a fair number of clashed in regards to clothing styles, but, as the artist of the original music video (Chiddy bang) is not your run of the mill Rapper, his style is somewhat more alternative than hip hop. In the following images, notice how Chiddy wears a baseball cap, keeping to one of the fashion trends of some of the slightly older artists.

Note the shirt and tie that both Chiddy (left) and Xaphoon Jones (right) are wearing as evidence of the changing clothing style of modern Hip Hop artists.

Checkered shirts are more of a fashion trend associated with people who define themselves as "Hipster" or "Alternative".

Leather jackets have long been associated with Bikers and to a certain extent, Punks, but as you can see, rap artists are flocking to them in greater quantities than ever before, perhaps a sign that hip hop is changing for the better.

25 November 2013

Today me and Theo went to Roehampton to check out the possible locations for filming our music video. We thought of the estate in Roehampton because it sets the right mood for the music video genre and has some interesting filming locations we can use. Here are the following possible locations where we can film ...

We thought that we could film from various p.o.v. one of which was to film from the 2nd floor. At this point the camera would be filming the location and establishing the setting which is the estate. Then it would be looking down on Matt from the 2nd floor down on him. We also thought about standing Matt under an 11 level high block and lying on the ground with the camera to shoot from the bottom upwards in order to grasp the tall building behind him. This is a very typical thing for rappers to do and we want to include this in our music video too.

We also visited the youth club. Unfortunately it was closed at the time we were there but the basketball court was open so I took a shot of it. We thought that for casting possible 'actors' for out music video, we would use Theo's friends from the youth club and he would organize a group of teenage boys who would play basketball. We would then film this and include this in our music video. At the start we were going to film children playing at a playground but we found that we may be having problems with their parents not giving consent for this so this idea with teenagers would work perfectly too.